Digital Marketing

Digital Marketing

Course Overview

Digital marketing has become a smart business strategy that draws potential buyers through product promotions. A robust digital presence is essential to achieving marketing goals, which requires a combination of technical expertise and advertising skills. For this reason, we have blended these crucial aspects—Digital Marketing, Shopify Website Customization & SEO, and Google Ads—into our diploma program to help you develop multifaceted skills. In this course, you will gain expertise in customizing Shopify websites, optimizing them for search engines, running effective Google Ads campaigns, and building a solid foundation in digital marketing.

A significant portion of our diploma course covers all the topics of a comprehensive digital marketing course, including SEO, competitor analysis, Affiliate marketing, Social Media Marketing, and more. The course also emphasizes Shopify Website Customization & SEO and Google Ads strategies to help you create highly optimized websites and run successful ad campaigns that drive maximum engagement. Most of the topics are supported by practical projects to enhance your skills through hands-on experience.

Course Curriculum

  • Keyword Research
  • On-Page SEO
  • Off-Page SEO
  • Keyword Research
  • Website SEO Audit
  • Localhost / Local
  • Competitor Analysis
  • SEO Blog Content Writing
  • Affiliate Content Writing
  • WordPress Customization
  • Web Content
  • Local SEO Marketplace (Fiverr, Upwork & Legit)
  • Microsoft Clarity
  • Facebook Marketing
  • Pinterest Marketing
  • YouTube Marketing
  • Google Search Ads
  • Email Marketing
  • Display Ads
  • Video Ads (YouTube Ads)
  • Remarketing Ads
  • Dynamic Search Ads (DSA)
  • Lead Ads
  • Google Tag Manager
  • Instagram Marketing
  • LinkedIn Marketing
  • Shopify Store Customization
  • Google Analytics
  • E-commerce SEO
  • Local SEO
  • Email Marketing

Software You'll Learn

ahrefs

ahrefs

SE Ranking

SE Ranking

SEMrush

SEMrush

Agency Analytics

Agency Analytics

Google AdWords

Google AdWords

Ubersuggest

Ubersuggest

Moz

Moz